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Brand. Balance.

Issue No. 24 — Repetto 22,50 20,25 Sold out

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Repetto, a French ballet shoes company, was born in 1947 when Rose Repetto first made ballet shoes for her son, the legendary ballerino Roland Petit. Repetto’s innovative manufacturing techniques and Petit’s experience as a dancer resulted IN shoes of exceptional quality.
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Brand. Balance. Issue No. 24 — Repetto
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More about this issue

The features that made Repetto’s ballet shoes great were later employed in the brand’s everyday shoes. The brand underwent further evolution in the 1980s when a new CEO, Jean-Marc Gaucher, introduced an element of fashion to the brand’s original identity as a maker of dancing shoes.


Page number 142
Language English
Printing country South Korea
Publication date 2013

More about Brand. Balance.

B is and ad-less monthly publication that introduces one well-balanced brand unearthed from around the globe in each issue. Between covers, B not only shares untold stories behind the brand but also its sentiment and culture that any readers interested in brand marketing and management can leaf through with ease.

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